An IAPP article considers how organisations outside the European Union have been complying with Article 27 of the EU General Data Protection Regulation's (GDPR) requirement to appoint an EU-based representative since 2018. However, with the introduction of new EU laws that mandate a representative, such as the Digital Services Act (DSA), as well as impending the Artificial Intelligence Act (AI Act), now is a sensible time for non-EU-based organisations and their partners to revisit their approach to EU representative obligations.
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