UK government launches Online Advertising Programme consultation

09/03/2022 | UK Government

The Department for Digital, Culture, Media & Sport has launched a public consultation into online advertising practices. The review will look at the regulatory framework of paid-for online advertising to address the "evident lack of transparency and accountability across the whole supply chain." Under the proposals, social media companies and search engines will be forced to prevent fraudulent ads from appearing on their platforms to prevent people's personal data from being stolen, unsafe investments or breaking into bank accounts. The provision will be added to the government's Online Safety Bill. 

Read the full Online Advertising Programme consultation. The closing date for entries to the consultation is the

In related news, the Open Rights Group has published a blog article summarising several areas where the government is attempting to make the Online Harms Bill worse. Meanwhile, Edri makes the case the Bill is punishing victims with two new regressive and unworkable additions announced today. 

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