How KPMG rolled out generative AI with a focus on supporting staff using it
20/08/2025 | The Register
Following initial, concerning experiments with generative AI (Gen AI) after ChatGPT debuted in 2022, consulting firm KPMG took a measured approach to its AI adoption, which has led to significant business benefits. KPMG began building a private AI platform known as KPMG Workbench to securely integrate various large language models (LLMs) from vendors like OpenAI, Google, and Microsoft.
Then in 2023, the KPMG prioritised training staff on how to use Gen AI tools effectively and write high-quality prompts. The investment in digital skills development and AI literacy laid the groundwork for the development of AI agents in 2024. A key example is its TaxBot, an AI agent that can produce a 25-page draft of tax advice in a single day, a task that previously took a human team two weeks. Speed is essential for clients who require quick insights into tax implications, such as before a merger.
The development of TaxBot required a team to create a 100-page prompt over a period of several months, which fed the agent with tax advice from partners and Australia's tax code. The tool is restricted to tax experts, as its output is only a first draft. It requires a number of inputs before commencing work on tax advice and then defers to a human for further direction before generating a document.
According to KPMG's Chief Digital Officer, John Munnelly, the deployment of AI agents for mundane, time-consuming tasks has increased employee satisfaction, allowing staff to focus on more complex, client-facing problems. This strategic use of AI has also led to unexpected new revenue streams for the firm.
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