New Youth AI Safety Institute to rank AI products on their child-friendliness

European Commission President Ursula von der Leyen, former US Secretary of State Hillary Clinton, Danish Prime Minister Mette Frederiksen, and AI pioneer Yoshua Bengio are supporting a new institute dedicated to scrutinising AI safety for children. The Youth AI Safety Institute, which will be launched in Copenhagen on Tuesday, aims to act as both a watchdog and a ratings agency. It will develop standards to evaluate AI products and score applications based on how child-friendly they are.

Run by the US-based non-profit Common Sense Media, the initiative involves experts testing AI products to inform parents and policymakers about potential harms. The move follows growing European concerns over the impact of technology on minors, with three in four citizens supporting government-set minimum ages for social media. 

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