25/08/2021

IAPP

Will we ever have a digital world without dark patterns?

Remember mail-order compact discs from the 90s that automatically turned into a monthly subscription? Ways to manipulate and influence consumers in a particular direction are nothing new. Today, such practices are known as dark patterns, and they continue to advance in the digital age, catching the attention of companies, regulators and consumers. In this article, the IAPP speaks with privacy professionals about dark patterns and how companies can reach consumers in transparent and accessible ways.


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Dark patterns

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