Watch a Think with Google panel discussion on the future of marketing reveals the extent of the shift towards privacy-first practices, as consumers demand more control over their personal data. With the rise of artificial intelligence (AI) and the decline of legacy technologies like third-party cookies, marketers face new challenges in maintaining customer trust. The video features insights from three industry experts who offer advice on how marketers can build a strong data foundation, improve collaboration between marketing and legal teams, and stay ahead of emerging privacy trends.
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