Study compares privacy practices of free-to-consumer business models

02/06/2023 | French DPA

The French data protection authority's digital innovation laboratory (LINC) has conducted a study on 350 digital services among the 5,000 most visited in France to determine if browsing websites and mobile apps based on a free business model for the user is less protective of privacy compared to other business models. The study found businesses operating a paywall model are the most intrusive, followed by the freemium model. In addition, the report finds social networking, messaging, and blogging applications are likely to be the most intrusive, indicating risks to privacy even in the most personal situations.

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