Website cookies and the law
EU privacy laws, which apply in the UK, require website owners to obtain consent in order to store cookies on their visitors' internet enabled devices - such as smartphones, tablets, laptops and desktop computers.
The regulation aims to provide you more control over the data collected by the websites you visit.
What are cookies?
Almost all modern websites require cookies to work correctly. Cookies are small text files which collect necessary information on its users. They provide information on the activities users perform when visiting a website, which can lead to improvements in functionality and efficiency.
There are two types of cookies:
|Persistent cookies||These cookies remain on your device for a set period specified in the cookie. They are activated each time you visit the website that created that particular cookie.|
|Session cookies||These are temporary cookies. They allow website operators to link the actions you make during a browser session. A session starts when you open the browser window for a particular website and finishes when you close the browser window. Once you close the browser, all session cookies are deleted.|
The four most common cookie applications:
|Strictly necessary cookies||These cookies are essential to navigate around a website and use its features. Without them, you wouldn’t be able to use services like registration or shopping baskets.|
|Performance cookies||These cookies collect anonymous data for statistical purposes on how you use a particular website, they don’t contain personal information, and are used to improve your experience when visiting that website.|
|Functionality cookies||These cookies allow websites to recognise you on return visits. This enables websites to personalise content for you, greet you by name and remember your preferences.|
|Advertising & targeting cookies||These cookies are used to deliver advertisements that are more relevant to you. They can also be used to limit the number of times you are shown the same advertisement or measure the effectiveness of an ad campaign. They work by recording the pages you visit and the links you follow. These cookies may be shared with third parties. They cannot determine who you are as the data collected is never linked to your profile.|
The cookies we use help us ensure you receive a good experience when you visit our website. They allow us to tailor the content and services we provide online to meet your expectations better.
The table below explains the cookies we use and why:
|YouTube||We plan to embed videos from our official YouTube channel using YouTube’s privacy-enhanced mode. This may set cookies on your computer once you click on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode. View YouTube’s embedding videos information page.|
|DoubleClick||We use Google’s DoubleClick cookies to improve how we market products and services that we think may be of interest to you. We are careful when selecting products and services we remarket to you, and do so based on the pages you have visited on our website. You may see our adverts on Google’s Display Advertising Network of partner websites and Google’s own search results pages. To opt out, or change your ad settings visit the Google Ad Settings page.|
|MailChimp||If you sign-up to one of our newsletters, there may cookies set by MailChimp (the provider who delivers our email communications) containing anonymous, non-personally-identifiable information to identify if you signed correctly and how you use MailChimp. Freevacy does not control these cookies. To find out more please visit Mail Chimps privacy notice.|
How do I control my cookies?
Please note – your preferences will be lost if you choose to delete cookies. Most websites will not work properly and you may lose some functionality without cookies. Freevacy Ltd does not recommend turning cookies off when using our website for these reasons.
Most modern browsers accept cookies automatically, however, you can alter browser settings to erase cookies or prevent automatic acceptance if you prefer. You have the option to see what cookies are present on your device and delete them individually, block third-party cookies or cookies from particular sites, accept all cookies, and get notified when a cookie is issued or reject all cookies.
To opt out of being tracked by Google Analytics across all websites visit: http://tools.google.com/dlpage/gaoptout.
By continuing to use our site, you agree to the placement of cookies on your device. If you choose not to receive our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be.