23/12/2021

The Telegragh

Consumers losing interest in Amazon Alexa as privacy fears mount

Internal documents from Amazon have revealed consumers are losing interest in smart speakers due to privacy concerns. As a result, Amazon has forecasted a drop in sales of its Echo devices. Meanwhile, other internal research points to the fact Alexa devices often go unused, with up to 15% of new users no longer using the assistant in the second week of ownership. When devices are used, it is for basic functions such as playing music or setting timers.

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Amazon Alexa, Voice assistannt

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